Research with Both Eyes Open
In the ever changing world of market research, clients and researchers alike must be able to keep their eyes and minds open to using all appropriate and possible tools to truly understand consumer behavior. Using the same old methodologies and tools without learning about emerging methodologies is like navigating your latest research objectives with only half of the resources. New techniques have been incorporated in the past several years that create the possibility for more revealing, engaging, and thought provoking research than ever before.
Room Block Pricing
The Nassau Inn in Princeton, NJ
$300 - $450
Expanding your tool kit will create deeper insights and deliver more actionable results. As this may be a tricky scene to navigate, HCD Research has proudly hosted this event two years in a row, bringing together scientists, academics, and researchers for an educational symposium, grounded in good science, that deepens attendees' understanding of the applications for neuroscience tools while simultaneously exploring the latest innovative approaches to research.
Working Knowledge of Neuro Resources
Receive a working knowledge of Applied Consumer Neuroscience, including various psychological and behavioral tools, that will arm you with the knowledge of how to properly incorporate these tools and techniques into current research methods.
Implications for Present & Future Research
Through case studies, hands-on demonstrations and expert presentations, NeuroU will both highlight the best applications for neuro tools and spark conversation about identifying further possibilities for forward-thinking research.
Emerging Tech & Methodologies
Hear about emerging technologies and methodologies and their role in addressing challenging research questions and ideas. Innovation and dynamic research approaches are changing the game when it comes to delivering the most informed results.
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